Hi, I'm Catherine.

I'm a Product Designer and Artist who recently graduated from CalArts and UC Berkeley. I enjoy creating creative, human-centric digital experiences.

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UI Projects

Design Work

One Golden Moment Podcast Cover
2020 — Photoshop

One Golden Moment was The Daily Californian's sports podcast series, covering everything sports, from providing post-game coverage for all UC Berkeley games to exploring how university and professional sports addressed the COVID-19 pandemic.

As The Daily Californian's internal product designer, I communicated with the editorial and content-creating department to create a cover design that would be bright, inclusive, and timeless.

The Daily Californian Tote Bag
2020 — Illustrator

The Daily Californian's 2020 merch collection was headlined by this limited edition tote bag.

As the lead production designer for all internal merchandise, I designed a vector graphic of a scene that would be very familiar to any Daily Cal staffer: a busy tabletop with a laptop, some stationery, our newspaper, a plant to liven up the environment, and of course, a hot cup of coffee — a necessity for all those late nights in the office.

The Tampon Tax Is Unconstitutional, Period.
2019 — Photoshop, InDesign

“If the Department of Defense can spend upwards of $80 million on erectile dysfunction drugs, I expect my sister’s menstrual products to at the very least be tax free.”

For this issue of Berkeley Political Review, I wanted to make a cover that told a story. Working with the article author and researching political cartoons and visual metaphors, I illustrated an image of pads and tampons being held out of reach, with stairs to represent financial ability.

In addition to the cover art, I was also responsible for several design spreads. The following articles and pages are my work:

  • Cover Art & Pg. 32:The Tampon Tax is Unconstitutional, Period.
  • Pg. 12: Obamacare Wasn’t Enough — We Need Medicare For All
  • Pg. 58: The Mental State of California’s Prisons

Food & Drink Guide
2019 — InDesign, Photoshop, Illustrator

“Students often balance multiple extracurriculars, study late into the night and take heavy course loads plagued with multiple exams each semester. Fortunately, there is a saving grace: [...] food.”

The Daily Californian's 2019 Food & Drink Guide team consisted of photographers, designers, and illustrators. As a designer, I traveled to local restaurants, merged article text with the images taken by our photographers, and compiled spreads together into a cohesive magazine.

In addition to the cover design, I was also responsible for several spreads. The following articles and pages are my work:

  • Pg. 0: Cover
  • Pg. 2: El Burro Picante Ad
  • Pg. 6: 4 Favorite Dishes from Berkeley Restaurants You Can Make At Home
  • Pg. 14: 4 of the Most Home-Inspiring Restaurants in the Bay Area
  • Pg. 16: Passione Caffe Ad
  • Pg. 17: East Bay Eateries Map

Media Kit
2020 — InDesign, Photoshop, Illustrator

"The Daily Californian is an independent, student-run newspaper covering both UC Berkeley and the city of Berkeley. With a prominent and active readership, the Daily Cal provides news coverage all year round."

Every year, The Daily Californian distributes the media kit to our advertisers and business partners. Working with one other graphic designer and our organization's business managers, I found eye-catching ways to represent our paper's impact and influence.

Probe Podcast Cover
2021 — Photoshop

When a couple hundred activists and friends in Berkeley turned an empty mud pit into a park in 1969, everyone was in high spirits. A month later, the national guard had taken over the city of Berkeley.

Probe, a podcast by The Daily Californian, is that story. As the production designer for this podcast, I worked with the content creators to interpret their vision into a cover graphic.

The Other Timeline
2022 — InDesign, GPT-3, Dall-E

After several other recent explorations of various AI tools, I decided to merge them with my journalism background to create a project discussing the political and social implications of predictive technologies.

After training GPT on a set of 300 recent articles in all news categories, I generated new articles and headlines in politics, national and local news, opinion, arts, entertainment, and sports, and then used Dall-E to produce matching images. The result was an 8-page newspaper for December 12, 2022 — the next day.

Gender Gaps in Adolescent Skills Development In India, Peru, and Vietnam
2021 — InDesign

In collaboration with UNICEF, The Bixby Center for Population, Health and Sustainability at UC Berkeley had produced a research paper revealing the presence of gender gaps in adolescent skills development due to factors such as wealth and material education.

An infographic was to be paired with the journal article, along with a list of suggested remedial programs.

This Is A Music Podcast Podcast Cover
2020 — Photoshop

This Is A Music Podcast was a podcast hosted by The Daily Californian music beat reporters Crew Bittner and Vincent Tran. For a podcast about the relationship between music, artist and listener, they requested cover art that would be comprehensive and recognizable to all music lovers.

CLLCTVE Capsule
2021 — InDesign, Illustrator, Photoshop

As the Content Designer for CLLCTVE, I worked on CAPSULE 2021, our very first year-in-review magazine highlighting the top trends of 2021, creator visual content posted this year, and a roster of CLLCTVE’s featured creators. Other than designing page spreads, I also drew the illustration for these four featured articles:

  • Pg. 14: The Future of Money
  • Pg. 20: How Depop has Worked to Elevate an Entire Generation
  • Pg. 24: Rihanna
  • Pg. 26: Social Media, The Music Industry + Longevity of Careers

What the Coronavirus Can Teach Us About Gun Violence
2021 — Photoshop, InDesign

“As the coronavirus pandemic has consumed the lives of Americans everywhere, the gun violence epidemic has fallen out of national discourse, leading to decreased concern over the issue: gun violence was seventh on the list of voter concerns last year.”

As the Design Editor of Berkeley Political Review during this issue's release, I was responsible for compiling the entire magazine, as well as working on individual spreads, listed here:

  • Pg. 7: Lockdown Within a Lockdown
  • Pg. 19: Cash v. Climate Change
  • Pg. 28: No Seats At The Table
  • Pg. 31: For the Sake of Our Asian Elders, Reject Anti-Blackness
  • Pg. 35: Armchair Classicism, the Politics of the Past, and You
  • Pg. 41: Homeland: Life in the Disputed West Bank
  • Pg. 49: The Child Made Your Chocolate

Who We Are Podcast Cover
2020 — Photoshop

Who We Are, hosted by The Daily Californian reporters Aidan Bassett and Kat Shok, was an identity-focused podcast exploring representation, misrepresentation, social movements and intimate moments — and how they transform our lives.

With a focus on queer issues in season one, the hosts wanted a cover illustration that could vivid portray this experience on the UC Berkeley campus.

Cal Zero Waste Brochure
2021 — InDesign, Photoshop

Cal Zero Waste, a branch of UC Berkeley's Facilities Services, began an educational campaign about waste-sorting and conservation.

As part of this mission, brochures tailored to each residential area were distributed around campus.

this is one of many Zine Collection
2018 — InDesign, Photoshop

The prevalence of mass shootings in the United States has numbed the entire country, and our politicians have nothing but platitudes.

After parsing through a full set of data of mass shootings that took place in the U.S., I created a collection of 12 zines, each listing out mass shootings that had taken place in the past year. Every zine actually listed out different shooting events, and one would only realize the sheer amount of shootings that took place in this country when they realized the book contained only one piece of the puzzle.

This project is one that has to be experienced live and by a community — the same way protests and mass mobilization need to be to cause social change.

One of the twelve zines are available to view by clicking the button below.

Graphic Art

Digital Work